One of the biggest names in the industry, the British Academy of Film and Television Arts (BAFTA) have officially announced that they will be showcasing a pre-awards celebration for all things gaming related in March 2014. As the first of its kind, the showcase has developers, analysts and industry professionals intrigued and keen to get a slice of the action. Not only will the showcase, titled ‘Inside Games’, shine a light on the talented indie designers and developers of the past year, but attendees will also be involved in first-time demonstrations of various games across different platforms.
The world of mobile gaming is an ever changing one, with new features, developments and trends forming daily. Staying one step ahead of the game is the only way to ensure that your application will be a success. Look to other developers past failures and see where they went wrong, whether it be through marketing strategies or game play itself. Also look to the top grossing and most downloaded games of the year to determine what commonality these all share. Curated talks at the ‘Inside Games’ event will be highly beneficial to current and new developers. Harvey Elliott, Chair of BAFTA’s Games Committee, stated that the move to create such a showcase was seen as a new and fresh way to connect with gamers. Not only will ‘Inside Games’ be a great way for gaming veterans to connect with a new generation, but it will also put mobile gaming on the map for endless possibilities over the years to come.
Whether you consider yourself to be an up and coming indie developer or already have your creation perfected, but want to market it in the most beneficial way possible, be sure to grab yourself a ticket to one of the most informative and entertaining gaming expos of the year.