Microsoft have today announced that it will be acquiring 6Wunderkinder, the creators of the to-do list app Wunderlist. The acquisition follows similar acquisitions such as Sunrise and Accompli and comes following a year of rapid growth.
The OneNote general manager Eran Megiddo says “The addition of Wunderlist to the Microsoft product portfolio fits squarely with our ambition to reinvent productivity for a mobile-first, cloud-first world,”. He said “It further demonstrates Microsoft’s commitment to delivering market leading mobile apps across the platforms and devices our customers use – for mail, calendaring, messaging, notes and now tasks.”
For Wunderlist, there are currently over 13 million users who have collectively created over one billion to-dos.
It’s quite clear that Microsoft has an infatuation with single-purpose iOS and Android apps. Some might wonder where the product will end up, somewhere within office I’m sure.
The fact that the OneNote GM wrote a blog about the recent acquisition may suggest that Wunderlist is part of that group and therefore part of OneNote. However, to-do’s/tasks have previously been apart of Outlook, which is where Sunrise and Accompli acquisitions ended up being. Looking at what is currently around, it seems that most “tasks” are handled on mobile platforms via a standalone app. For example, the Reminders app on iOS Apple.
“Customers can expect the app to remain free in all of its existing markets,” Said Mr Meggido. “There will be no price changes for Wunderlist Pro or Wunderlist for Business customers and the service will continue to support a wide range of third-party apps and integrated services.”
This seems to suggest a standalone app, but not exactly.
“We [will] build on and apply Wunderlist’s innovations to Microsoft’s apps and services,” Mr Meggido concludes. It seems that the backend service will be instilled into the apps like OneNote and Outlook. This may mean it could work like Skype or Yammer.